Browse Research

With 25+ years' experience evaluating, comparing, and recommending software, our expert analysis and verified user data combine for a uniquely trustworthy perspective on enterprise software.

Project Management

ServiceNow Makes Its Bid to Own Enterprise AI Execution

In a world where understanding of the power of AI is still confusing, ServiceNow has excellent messaging on what AI can actually achieve in an enterprise. Through TV ads and ads in the Wall Street Journal, the messaging has been clear: AI can assist and improve efficiency. With their recent announcement (February 2026) of two major launches – Autonomous Workforce and Employee Works – ServiceNow underscores the shift of AI from “answer engines” to “actually finishing the job.” With this announcement their message is clear: the era of AI experiments is over; AI operations at scale have begun. And ServiceNow wants to be the control tower that runs all of it.

Project Management

Zoho’s Dual Focus: Serving Small Business and Enterprise Through Product-Led Growth and AI Innovations

Zoho’s #SMZ25 conference in San Antonio in September 2025 served as a platform for deep dives into the company’s core strategy, offering insights beyond product launches. My discussion with Raju Vegesna, the company’s chief evangelist, revealed a long-term, deliberate approach to business software. The conversation touched upon Zoho’s product-led growth, its distinctive dual focus on small business and enterprise, and its competitive stance against much larger players.

Project Management

Zoho's Strategic Play: Targeting Solopreneurs With a New Suite of Solutions

​Zoho Corporation, known for its self-funded and expansive business software suite, used its small business event #SMZ25 in San Antonio on September 3, 2025, as a platform to outline a new direction aimed at sole proprietors. The centerpiece of the announcements was Zoho Solo, a single application pitched as a low-cost, all-in-one entry point into the larger Zoho ecosystem. The company presented Solo as a way for micro-businesses to get started quickly while remaining on a path to scale into the broader Zoho offering.

Project Management