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Zoho Campaigns Logo
Zoho

Zoho Campaigns

Composite Score
8.7 /10
CX Score
9.1 /10
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Category
Zoho Campaigns
8.7 /10

What is Zoho Campaigns?

Email marketing software that drives sales. Create, send, and track email campaigns that help you build a strong customer base. From beautiful email templates to an easy-to-use editor, and automation tools to real-time analytics, Zoho Campaigns has it all.

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Awards & Recognition

Zoho Campaigns won the following awards in the Email Marketing category

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Zoho Campaigns Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Zoho Campaigns.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

3
Since last award

93 Plan to Renew

4
Since last award

89 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+95 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Zoho Campaigns?

2% Negative
2% Neutral
96% Positive

Pros

  • Respectful
  • Reliable
  • Performance Enhancing
  • Caring

Feature Ratings

Average 84

Email Delivery

89

Sales Intelligence & Conversion Rates

86

Auto-Responders

85

Basic Reporting and Analytics

85

Campaign Management

85

Text Messaging

85

Surveys and Polling

84

Content Authoring

84

Segmentation

83

Contact Database

83

Dynamic Content

82

Vendor Capability Ratings

Average 83

Ease of Implementation

87

Business Value Created

86

Usability and Intuitiveness

85

Product Strategy and Rate of Improvement

85

Vendor Support

84

Ease of IT Administration

84

Breadth of Features

84

Quality of Features

83

Ease of Customization

80

Availability and Quality of Training

79

Ease of Data Integration

79

Zoho Campaigns Reviews

David A.

  • Role: Sales Marketing
  • Industry: Banking
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Apr 2025

It’s an amazing service

Likeliness to Recommend

10 /10

What differentiates Zoho Campaigns from other similar products?

Usage and interface experience

What is your favorite aspect of this product?

Usage and campaign set up

What do you dislike most about this product?

The Open rate is poor

What recommendations would you give to someone considering this product?

An affordable tool to use for business

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Inderdeep S.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2025

All in one platform to manage CRM and sales mgmt

Likeliness to Recommend

9 /10

What differentiates Zoho Campaigns from other similar products?

It provides amazing options to manage email marketing as we are able to send bulk message at one go along with that sales management is also easy with using this software.

What is your favorite aspect of this product?

It provides amazing features for manage CRM and helps us to boost sales via various features also it's AI features suggest and guide to increase efficiency and other works.

What do you dislike most about this product?

There is nothing to dislike with using this software.

What recommendations would you give to someone considering this product?

It is all in one platform to manage CRM and our sales management along with that they provide a complete reports about all the ongoing which helps us to identify lot of improving areas, overall best software.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Anil Kumar K.

  • Role: Information Technology
  • Industry: Other
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Mar 2025

A Powerful, User-Friendly Tool for email marketing

Likeliness to Recommend

10 /10

What differentiates Zoho Campaigns from other similar products?

I would say its Affordability ,user-friendly influence and advanced automation is a difference between other products in the market

What is your favorite aspect of this product?

My favorite aspect of Zoho Campaigns is its seamless integration with other Zoho products. This integration makes it especially powerful for businesses already using the Zoho ecosystem.

What do you dislike most about this product?

One aspect of Zoho Campaigns that could use improvement is its limited template customization options compared to some other platforms.

What recommendations would you give to someone considering this product?

Take advantage of the free trail , focus on list segmentation and Leverage automation.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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