Dun & Bradstreet Inc

D&B Rev.Up ABX

Composite Score

7.2 /10

CX Score

7.5 /10

24 Reviews Write a Review

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What is D&B Rev.Up ABX?

Target the right buyers and personalize engagement across channels with account-based experiences at scale. D&B Rev.Up is the new open RevTech platform B2B marketers have been waiting for. D&B Rev.Up ABX, the first product on the platform, helps you grow revenue with unified data, targeted audiences, and personalize activations across channels. Plus, track your results. All powered by our industry-leading CDP - and with connectors to whatever Martech or Salestech you already use so you won’t be trapped in yet another tech silo.

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D&B Rev.Up ABX Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on D&B Rev.Up ABX.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

78 Likeliness to Recommend

1
Since last award

86 Plan to Renew

5
Since last award

78 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+88 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love D&B Rev.Up ABX?

16% Negative

3% Neutral

81% Positive

Pros

Respectful
Trustworthy
Effective Service
Caring

Feature Ratings

Average 76

Omnichannel Integration

Data Security

Dashboards, Analytics and Reporting

Real Time Capabilities

CRM Integration

Data Aggregation

Behavioral Triggers

Data Enrichment

Vendor Capability Ratings

Average 75

Ease of Implementation

Availability and Quality of Training

Product Strategy and Rate of Improvement

Ease of IT Administration

Quality of Features

Vendor Support

Usability and Intuitiveness

Business Value Created

Ease of Data Integration

Breadth of Features

Ease of Customization

D&B Rev.Up ABX Reviews

Shubham J.

Role: Sales Marketing
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Mar 2025

Unmatchable insights for right ICPs

Likeliness to Recommend

9 /10

What differentiates D&B Rev.Up ABX from other similar products?

Unmatchable suite for Sales, anyone looking to make their team spend their time with right ICP this is surely a no brainer

What is your favorite aspect of this product?

Helps us with the right actionable data that helps the team prepare for the right accounts & right ICPs. Our team leverage it to spend most their research on right ICPs.

What do you dislike most about this product?

I wished it was a little cost efficient & made it easier to implement

What recommendations would you give to someone considering this product?

One of the best tools out there! Once you try it and get used to the data you need, this works magical

Pros

Unique Features
Efficient Service
Inspires Innovation
Caring

Racquel S.

Role: C-Level
Industry: Transportation
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Dec 2023

Every Business Owner Needs This

Likeliness to Recommend

9 /10

What differentiates D&B Rev.Up ABX from other similar products?

Because of the value that it adds to your business. We all know that the business needs business credit and there is no better way to get your scores up that using D&B. They are the industry standard and when a company is considering lending money that is the first place they will check.

What is your favorite aspect of this product?

The favorite about the product is that its easy to use and that its the industry standard. So if you are going to spend money on your business you will look for the best return on your investment. And D&B offers the best return on investment for your business and its very easy to use so you have not excuse not to use it

What do you dislike most about this product?

Nothing, I think its perfect

What recommendations would you give to someone considering this product?

If you are a small business owner and intend to grow your business then you need this product. Its the industry standard and whenever you need to borrow money the first place they will check is D&B

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Rajesh T.

Role: Sales Marketing
Industry: Media
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Mar 2025

ABX Platform with Robust Data but a Steep Learning

Likeliness to Recommend

9 /10

What differentiates D&B Rev.Up ABX from other similar products?

This stands out from other Account-Based Experience (ABX) platforms due to its powerful data-driven approach, AI-powered insights, and seamless integration with Dun & Bradstreet’s (D&B) extensive B2B data network.

What is your favorite aspect of this product?

its strong data governance and compliance standards give businesses confidence in executing campaigns without privacy concerns. The combination of AI-driven insights, enterprise-grade data, and seamless integrations makes Rev.Up ABX a standout choice for B2B marketers

What do you dislike most about this product?

one of its drawbacks is the complexity of setup and integration. Since it leverages Dun & Bradstreet’s vast data network, businesses may require significant onboarding time to properly integrate their CRM, marketing automation, and ad platforms for seamless activation.

What recommendations would you give to someone considering this product?

If you're considering D&B Rev.Up ABX, here are some key recommendations to maximize its value 1.Customize Segmentation & Targeting 2.Monitor Performance & Optimize 3.Clarify Pricing & ROI Expectations And many more.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

D&B Rev.Up ABX

What is D&B Rev.Up ABX?

Company Details

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D&B Rev.Up ABX Ratings

78 Likeliness to Recommend

1 Since last award

86 Plan to Renew

5 Since last award

78 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+88 Net Emotional Footprint

How much do users love D&B Rev.Up ABX?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Omnichannel Integration Solution also allows for broader engagement through SMS, chatbot, email, social media, and/or video conferencing.

Data Security Includes ability to hide sensitive data by masking with special characters or anonymous information.

Dashboards, Analytics and Reporting Includes historical & real-time dashboard visualizations, detailed & summary reporting, forecasting & easy data extraction for data analysis.

Real Time Capabilities Ability to analytics and visualize data as soon as it becomes available in underline systems.

CRM Integration Includes deep, seamless integration with CRM data and features.

Data Aggregation The ability to aggregate data from multiple sources into one searchable index.

Behavioral Triggers The ability to track and monitor user activity such as browsing history, engagement, etc.

Data Enrichment Includes the enhancement of the value of internally held data by appending related attributes from external sources .

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

D&B Rev.Up ABX Reviews

Shubham J.

Unmatchable insights for right ICPs

Likeliness to Recommend

Pros

Racquel S.

Every Business Owner Needs This

Likeliness to Recommend

Pros

Rajesh T.

ABX Platform with Robust Data but a Steep Learning

Likeliness to Recommend

Pros

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Feature Ratings

Omnichannel Integration

Data Security

Dashboards, Analytics and Reporting

Real Time Capabilities

CRM Integration

Data Aggregation

Behavioral Triggers

Data Enrichment

Vendor Capability Ratings

Ease of Implementation

Availability and Quality of Training

Product Strategy and Rate of Improvement

Ease of IT Administration

Quality of Features

Vendor Support

Usability and Intuitiveness

Business Value Created

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