SMS Marketing Software

SMS Marketing

What is SMS Marketing Software?

Short-Message-Service (SMS) marketing software enables organizations to create and execute marketing campaigns that are aimed at mobile devices via SMS or text messages. SMS marketing software is not only used for digital promotions, but also for improving brand loyalty and gathering customer information through surveys, polls, and other engagements.

Common Features

  • Text Messaging
  • Marketing Analytics
  • Mobile Marketing Management
  • Opt-in
  • Surveys Feedback
  • Loyalty Promotions Management
  • Mobile Payments
  • Social Media Marketing Management
  • Scheduled Messaging
  • Communication Archive
  • Application Integration

Top SMS Marketing Software

2025 Data Quadrant Awards

2024 Emotional Footprint Awards

At SoftwareReviews, we take pride in recognizing excellence. Each year, we present the Data Quadrant Awards to top-performing software products based solely on authentic user reviews, without any paid placements or analyst opinions. These awards highlight software products that excel in terms of features, vendor capabilities, and customer relationships, earning them the highest overall rankings.

At SoftwareReviews, we take pride in recognizing excellence. Each year, we present the Emotional Footprint Awards to top-performing software products based solely on authentic user reviews, without any paid placements or analyst opinions. These awards shine a spotlight on software vendors who excel in crafting and nurturing strong customer relationships.

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Products: 14
Next Award: Mar 2026

Top SMS Marketing Software 2025

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

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AppNomu

AppNomu

Composite Score
9.2 /10
CX Score
9.8 /10

At AppNomu, we are dedicated to empowering your digital presence. We offer a comprehensive suite of services designed to cater to your every online need. Our offerings include domain registration, website hosting, & Software DevOps. As an industry leader, we take it as our responsibility to help businesses in acquiring their deserved place in the market. AppNomu strongly believes in building something that turns small startups into globally leading organizations. Our Mission is to connect, transform and digitize the way businesses use technology to create a good user experience with our software, equipping businesses with a medium to engage with clients,

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Pros

  • Continually Improving Product
  • Caring
  • Saves Time
  • Helps Innovate
Badge Winner
Composite Score
8.6 /10
CX Score
9.0 /10

Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

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Pros

  • Enables Productivity
  • Trustworthy
  • Generous Negotitation
  • Continually Improving Product
Badge Winner
Badge Winner
Composite Score
8.4 /10
CX Score
8.2 /10

Send and receive messages at scale with Messaging APIs. Twilio Messaging supports cloud-scale APIs for SMS, WhatsApp, and chat. Twilio's Cloud communications platform provides the building blocks to add messaging, voice, and video in your web and mobile applications.

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Pros

  • Reliable
  • Enables Productivity
  • Performance Enhancing
  • Security Protects
Badge Winner
ProTexting

ProTexting

Composite Score
8.3 /10
CX Score
8.6 /10

ProTexting helps communicate with contacts more efficiently through a suite of highly interactive SMS marketing campaigns. The cell phone has become a permanent companion in our daily lives. This is why text messaging is the best way at the moment to reach groups of people with the same message instantly. Text message is personal and is pretty much guaranteed that it will be read by the recipient. The technology empowers you to drive traffic to your business and bring in more sales by sending special offers straight to your clients'​ mobile phones.

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Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity
Badge Winner
Badge Winner
Attentive Mobile Inc

Attentive

Composite Score
8.1 /10
CX Score
8.1 /10

Attentive is a personalized text messaging platform built for innovative e-commerce brands. Attentive is a comprehensive text message marketing solution, driving 18.5% of total online revenue for businesses by creating thoughtful SMS experiences. Using real-time behavioral data, Attentive automatically sends engaging text messages to each subscriber at every step of the customer lifecycle.

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Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Efficient Service
Badge Winner
Badge Winner
Avochato Main

Avochato

Composite Score
8.0 /10
CX Score
8.4 /10

Avochato is a communication tool for sales, support, healthcare and operations teams. We provide teams with a collaborative inbox and phone number or set of phone numbers to allow you to send text messages and communicate with your clients on their terms. By providing your team with a shared inbox, our platform promotes both internal and external communication.

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Pros

  • Enables Productivity
  • Saves Time
  • Fair
  • Helps Innovate
Birdeye

Birdeye

Composite Score
7.7 /10
CX Score
8.1 /10

The single customer messaging software for your team to connect with leads and customers through texting, live chat and bulk messaging. Birdeye helps businesses grow through happy customers. Over 80,000 businesses use Birdeye every day to attract new leads with Listings, Reviews and Referrals, convert them into customers with Webchat and Appointments, and delight those customers with Surveys, Ticketing, and Insights - all in one place.

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Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Trustworthy
Badge Winner
BulkSMS.com

BulkSMS

Composite Score
7.7 /10
CX Score
8.0 /10

BulkSMS is a SMS messaging service provider offering two-way SMS communication services straight from your internet enabled device. The BulkSMS gateway reaches across borders and connects to over 800 mobile network operators world-wide.

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Pros

  • Enables Productivity
  • Effective Service
  • Performance Enhancing
  • Helps Innovate
Textmagic Ltd.

Textmagic

Composite Score
7.7 /10
CX Score
7.7 /10

Textmagic is a business text-messaging service for sending notifications, alerts, reminders, confirmations and SMS marketing campaigns. We provide a popular SMS text messaging service used by businesses worldwide (the USA, UK, Canada & Australia). The tool makes it easy to send notifications, alerts, reminders, confirmations, and SMS marketing campaigns.

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Pros

  • Client Friendly Policies
  • Acts with Integrity
  • Generous Negotitation
  • Helps Innovate
Podium Corp Inc.

Podium Text Marketing

Composite Score
7.4 /10
CX Score
7.7 /10

Take advantage of text’s 98% open rate with SMS marketing campaigns that get a real response, and measurable results. Plus, building a prior consent opt-in list. Podium’s Interaction Management platform uses messaging to make it convenient to interact with your leads, customers, and teams along every customer touchpoint.

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Pros

  • Reliable
  • Helps Innovate
  • Effective Service
  • Inspires Innovation