MarketMuse Logo
MarketMuse Logo
MarketMuse Inc

MarketMuse

7.6 /10
Category
MarketMuse
7.6 /10

What is MarketMuse?

MarketMuse provides a fast and efficient Search Engine Optimization platform that analyzes your entire website to give you personalized, objective insights so you can confidently plan better and faster.

Company Details


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Awards & Recognition

MarketMuse won the following awards in the Search Engine Optimization category

MarketMuse Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on MarketMuse.

84 Likeliness to Recommend

88 Plan to Renew

73 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+69 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love MarketMuse?

5% Negative
10% Neutral
85% Positive

Pros

  • Respectful
  • Efficient Service
  • Altruistic
  • Acts with Integrity

Cons

  • Vendor's Interest First
  • Under Delivered
  • Less Generous

Feature Ratings

Average 81

Competition Analysis

88

Content Optimization

86

On-Page Tracker/Optimization

79

Auditing

78

Analytics and Reporting

78

Alerts

78

Holistic Visibility Tracking

75

Keyword Research

74

Backlink Tools

69

Rank Tracking

68

Local SEO

66

Vendor Capability Ratings

Average 79

Vendor Support

84

Ease of Implementation

84

Ease of IT Administration

82

Business Value Created

80

Ease of Customization

80

Ease of Data Integration

80

Breadth of Features

79

Quality of Features

79

Availability and Quality of Training

78

Usability and Intuitiveness

76

Product Strategy and Rate of Improvement

71

MarketMuse Reviews

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Anonymous Reviewer

Submitted Mar 2024

Productive Approach for Marketing and Intelligence

Likeliness to Recommend

9 /10

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Erin H.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2023

It keeps crashing for me, but I still love it

Likeliness to Recommend

9 /10

What differentiates MarketMuse from other similar products?

Pricing and the all in one nature of the product.

What is your favorite aspect of this product?

The counter telling me how many more words I need to beat the competition.

What do you dislike most about this product?

It keeps crashing on me

What recommendations would you give to someone considering this product?

Do it. It doesnt need a lot of thought

Pros

  • Performance Enhancing
  • Continually Improving Product
  • Enables Productivity
  • Trustworthy

Cons

  • Less Effective Service

Serg V.

  • Role: C-Level
  • Industry: Healthcare
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2023

Ultimate Content Ideator and Enhancer

Likeliness to Recommend

10 /10

What differentiates MarketMuse from other similar products?

As a content optimization tool, and I have used another three, I have noticed that it relies less on the 10 top results than others, meaning it tends to offer more value-oriented suggestions based on expertise instead of just what's ranking, which I find really useful as it helps me to differentiate my content.

What is your favorite aspect of this product?

It is easy to use, feels intuitive, and helps my content rank.

What do you dislike most about this product?

Nothing major, but it would be nice to have a Google Docs integration.

What recommendations would you give to someone considering this product?

SEO is a long-term play. Some tools or tactics help you rank for a while, but it's not sustainable if the content is not truly remarkable. With MarketMuse's help, I have crafted several articles that have ranked for over two years, using the tool for ideation, optimization, and updates, so it's proved essential for my content-based business.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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